The BedHead Bracket Contest was created as an extension of our #IAMUP Daybreak Morning People Campaign. The idea stemmed from the creative minds of Matt Bull and Matt Christensen when we tasked them with coming up with various extensions to help expand the #IAMUP campaign into the community. The idea was great, execution took weeks!ContinueContinue reading “BedHead Bracket”
Category Archives: Blogs
The Eggs
We were given the challenge a few years ago by our creative director to think outside of the box when it comes to promoting the station. Think special events, think holidays, think different. We were close to Easter so I scoured the internet and found a guy named The Eggman who makes characters out of eggContinueContinue reading “The Eggs”